Understanding Change Management: ‘Our Iceberg is Melting’

Harvard Business School Professor John Kotter talks about his book “Our Iceberg Is Melting” with a familiar friend (in a YouTube video), see below.

This is a great book, telling you a story.

Overview on Change Management

You will understand how to apply Change Management in your own business situation when you have read it!

The eight steps for change!

  1. Establish a Sense of Urgency
  2. Form a Powerful Guiding Coalition
  3. Create a Vision
  4. Communicate the Vision
  5. Empower Others to Act on the Vision
  6. Plan for and Create Short-Term Wins
  7. Consolidate Improvements and Produce Still More Change
  8. Institutionalize New Approaches

Video

Related posts:

March 23, 2008: Collaboration in large professional companies

On Business Strategy:


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