summary of last 10 post – for easier access!

May 15, 2008

This is an easy overview of the podcast (the latest 10) – makes it easier to select the one you need:

  • Sales Coaching – Increase your success by hiring a professional sales coach

    Many of the most successful athletes, performers, and business professionals have coaches. But did you know many of the most successful sales professionals have coaches too? A good sales coach can really help sales professionals hone their skills and MAKE MORE MONEY. A personal sales coach can help you identify your strengths, overcome weaknesses and guide […]

  • Sales Plan Review Strategy

    It’s May already and if your company has a calendar year end that means you are already 5 months into the sales year. When was the last time you looked at that sales plan you put together at the beginning of the year? In this episode Joe and Mike talk about why it’s important to […]

  • Read the rest of this entry »


    Expertise Marketplace Blog – on marketing professional services

    April 3, 2008

    You can learn more about marketing your professional services by reading this great blog written by Suzanne Low!

    ‘About the Expertise Marketplace Blog

    Welcome to the Expertise Marketplace blog, where professional service firm leaders, CMOs, journalists, and academics can find:

    Suzanne Lowe

    About Suzanne Lowe

    Suzanne Lowe is a recognized expert in the marketing and management of professional service firms. She is the president of Expertise Marketing and author of Marketplace Masters: How Professional Service Firms Compete to Win.’

    She has written a good review on the book of Ford Harding: ‘Rainmaking’. I am reading this book; it is a practical guide to selling professional services. I recommend both this review and the book!

    SalesRoundup Podcast – Sales tips and tricks

    April 3, 2008

    You can learn sales techniques from this podcast series!

    ‘The SalesRoundup Podcast is designed to deliver useful information to IT sales professionals and their management teams in a fast, simple and easy to use format.

    It provides sales people a means to learn new sales skills or brush up on old ones at their convenience, even while driving, in short 40 minute segments each week’

    New Sales World Order – Social Networking and Web 2.0

    Are you leveraging Social Networking to drive more sales? Is your marketing department using Web 2.0 to get you more leads? More and more organizations are utilizing social networking technology to make more money.’ : podcast

    Influence: The Psychology of Persuasion

    January 19, 2008 recommends this book! – I have read it, and I think it is very useful.

    You will better understand all compliance techniques used by people trying to persuade you in doing something.

    Here are the compliance rules – with statements that characterize them!

    • Commitment and Consistency – “It is easier to resist at the beginning than at the end.” – Leonardo da Vinci.
    • Social proof – “When all think alike, no one thinks very much” – Walter Lippman
    • Liking – “The main work of a trial attourney is to make a jury like his client” – Clarence Darrow.
    • Authority – “Follow an expert” – Virgil.
    • Scarcity – “The way to love anything is to realize it might be lost” – GK Chesterton.

    The Psychology of Persuasion

    For more information: a great review at Amazon.

    A great mindmap that summarizes the book and this podcast of Mr. Cialdini (relating to this book).

    Other books on this blog

    Free mp3 with interview with Robert Cialdini (free subscription to site required)

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    Web 2.0 and Management