What is Web 2.0?

Tim O’Reilly:

…. the internet as Web 2.0 is displacing Microsoft Windows as the dominant software development platform,

…. the competitive edge comes from aggregating the collective intelligence of everyone who uses the platform….. ‘

‘Web 2.0 is a transformative force that’s propelling companies across all industries
towards a new way of doing business characterized by harnessing collective intelligence, ….

from: http://radar.oreilly.com/web2/

Wikipedia’s definition of Web 2.0

Your favorite books on Social Media (Web 2.0) are?

What are your favorite books on Social Media (Web 2.0)? My favorites are:
– Web 2.0: A Strategy Guide – by Amy Shuen – ‘Business thinking and strategies behind successful Web 2.0 implementations.’
– The Tipping Point by Malcolm Bradwell – ‘… that magic moment when ideas, trends and social behaviours cross a threshold, tip and spead like wildfire…’
More of my ideas on Web 2.0 at: https://jeroendemiranda.wordpress.com

Q/A on LinkedIn

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Answers:

Katherine Coombs

Senior Innovation Manager at Lloyds TSB

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Best Answers in: Change Management (1)

This was selected as Best Answer

I am reading Groundswell by Charlene Li and Josh Bernoff. It’s interesting, but to be honest I dare say that it would be impossible to write a futureproof book about Web 2.0 in the Web 2.0 world! Content and views change so often, and behaviours change, and new websites are launched that I suspect that the best sources of information aren’t going to be books but are going to be digital blogs.

Links:

• http://forrester.typepad.com/charleneli/

Ralph Bernstein

Web Manager at Productivity Press

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Best Answers in: Business Development (1)… see more, Supply Chain Management (1) see less

Naked Conversations, by Shel Israel and Robert Scoble. It’s a book about corporate blogging.

Messages from Ralph Bernstein (1):

• RE: Your favorite books on Social Media (Web 2.0) are?

Kelly Rusk

Digital marketing and social media enthusiast

see all my answers

Best Answers in: Internet Marketing (2)… see more, Direct Marketing (1) see less

I’m also reading Groundswell and loving it. Though I will disagree that they are focusing on theories and strategies to adapt to changing technology so it will be relevant for years to come (though the examples may get out dated)
What’s interesting is right before I read the Cluetrain Manifesto, which just hit the 10 year mark. The funny thing is there are so many similarities between the two.

Daniel B. Honigman

Social Media Coordinator/Strategy, Chicago Tribune

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I liked “Wikinomics” by Don Tapscott and Anthony Williams. It talks about the sheer social and economic force of collaborative media.

Baseer Mohammed

Owner, Future Consulting Inc

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Interesting question. I am traditionalist (is it a real word) Dale Carnegi’s good old book still holds true “How to win friends and keeping them”
Baseer.

Most interesting book on Social Media (Web 2.0) seems to be: Groundswell, by Charlene Li and Josh Bernoff.

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Dion Hinchcliffe – summary of his blog posts

This is summary of some recent blog posts of Dion Hinchcliffe – for faster browsing through his great blog posts on Web 2.0! I have generated this summary using Yahoo Pipes.

Salesroundup.com summary of last 10 post – for easier access!

This is an easy overview of the Salesroundup.com podcast (the latest 10) – makes it easier to select the one you need:

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Sales Plan Review Strategy

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Web 2.0 Expo videos

Some great videos of the Web2.0 Expo!

‘Web2Expo: Web 2.0 Expo is a global annual gathering of technical, design, marketing, and business professionals who are building the next generation web.’ (…) Web 2.0 Expo is co-produced by O’Reilly Media and TechWeb.’

Most interesting are:

• Matt Mullenweg (WordPress.com)
• Matt Cutts (Google)
• Jonathan Schwarz (SUN Microsystems)
• Marc Andreesen (Ning)

How businesses are using Web 2.0: A McKinsey Global Survey

How businesses are using Web 2.0: A McKinsey Global Survey

http://www.mckinseyquarterly.com/article_page.aspx?L2=16&L3=16&ar=1913&gp=0&pagenum=5

Great article from McKinsey Quarterly (free registration required).

Key topics and conclusions:

– initiatives start at grassroots level

– improves internal communication, in speed and in quality

– facilitates communication with customers

‘ (…) A key theme that emerges from the discussions is that many of these technologies start at a company’s grassroots level.

Twitter and business management

Dosh Dosh made a good overview of ways Twitter is used.

I find it interesting to see that Twitter is used also for:

• internal business communication: connecting employees with one another;
• for customer services – notifying customers of e.g. new products and releases

More at: 17 Ways You Can Use Twitter: A Guide for Beginners, Marketers and Business Owners

also interesting is:

Twitter May Not Have To Care About Uptime Any Longer