WOM: Word of Mouth Marketing

January 5, 2008

Very interesting presentation on the impact of Web 2.0 on marketing:

Presentation

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Facebook presentation by Mark Zuckerberg (CEO)

December 29, 2007

video_photo_01.jpg

Facebook.com is the largest Social Networking site; with some 58+ million active users.

This is a very interesting interview video with Mark Zuckerberg (CEO) at the web 2.0 Summit 2007; with good explanations of the ‘Social Graph‘ concept that is central to Facebook (and to LinkedIn, MySpace, etc).

It is one of the most important new platforms, which may well be able to compete to large platforms such as Amazon and Google.

http://developers.facebook.com/videos.php

Great video with Mark Zuckerberg (CEO of Facebook) explaining the newest developments at Facebook.com.

He talks about further opening up the platform to third party developers and how to make money on his platform. He is speaking for some 800 developers at the f8 Keynote in San Francisco. Currently there are more than 10000 Facebook applications.

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